The project designed by Massimiliano and Doriana Fuksas insists on an area of 270,000 square meters and includes: a congress center, a hotel, two business towers, residences, a large square. The goal is to consolidate and expand the cultural vocation of the district.The new International Congress Center will be built around the existing Ussishkin Hall Building, which will be redesigned to host international shows and conferences. Thanks to this expansion, the Jerusalem ICC will become the largest conference center in the Middle East.

Particular attention was paid to the sustainability of the structures in terms of energy savings, the life cycle of the products, the healthiness of the interior spaces, the choice of materials, the harmony with the surrounding urban context and the organization of the routes inside of the project....