Arquitectura Viva
Thursday, November 21, 2019
22/08/2019

Valerio Olgiati, Céline Flagship in Miami (USA)

 
Creating a virtual world through the poetic use of materials was Valerio Olgiati’s intention in designing this store in the design district of the city of Miami for the French high-end fashion brand Céline. Such virtuality has to do with the manipulation of the space, which the practice of the Swiss architect has distributed in two distinct areas connected by a pitched stairway of sculptural nature: an upper level for shoes, handbags, and ready-to-wear clothes; and a lower floor configured as a showroom, with pyramidal forms and pillars that suggest the idea of a canopy.

In order to create this introverted virtual world, much has been made to depend on the atmosphere produced by the extensive use of the dominant material: marble. From the pillars to the pedestals by way of the walls and floors, all the architectural elements of the shop are clad in a slightly polished stone that spreads all over like an abstract beige carpet. Plaques of very lightly veined sky-blue Brazilian marble are embedded in it, as in a mosaic of large pieces or a work of marquetry executed in stone. The same sheets clad walls and ceilings. The result is a geometric bichromie that is perceived as sophisticated but also a bit disturbing.
AV Monografías 218_219 - KENGO KUMA AV Monographs
analyzes in each issue a theme related to a city, a country, a tendency or an architect, with articles by leading specialists complemented by commentary on works and projects illustrated in detail. Published bilingually, with Spanish and English texts placed side by side.
Arquitectura Viva 218 - BAROZZI VEIGA Arquitectura Viva
covers current topics, taking stock of recent trends in set sections: cover story, works and projects, art and culture, books, technique and innovation. From 2013 on, monthly and bilingual, with Spanish and English texts printed side by side.
AV Proyectos 94 - EMBT AV Proyectos
is the third member of the AV family: a bilingual publication essentially focussed on design projects (with special attention on competitions and construction details), heretofore only laterally dealt with in the other two magazines.
;
Editorial Arquitectura Viva SL - Calle de Aniceto Marinas, 32 - E-28008 Madrid, España - Ph: (+34) 915 487 317 - Fax: (+34) 915 488 191 - AV@ArquitecturaViva.com - Latest News in RSS